Allyson Stewart-Allen is a recognised marketer whose expertise in brand internationalisation is sought by leading businesses around the world through her consultancy, publications, appearances and corporate education. A Californian based in Europe for over 25 years, Allyson applies her extensive international consulting experience, MBA education with Dr. Peter Drucker and languages (French, German) to the company she founded, International Marketing Partners. A frequent keynote business speaker at international conferences, she has appeared on the platforms of Economist Conferences, Retail Week, Marketing Society, Content Marketing Association and more. She also serves as judge for the National Business Awards, British American Business CHASE Awards and The Stevies® International Business Awards.
She has been appointed a Mentor for the Mayor of London’s International Business Programme. Allyson is an experienced and frequent commentator lending her insights to broadcast, print and digital media across the globe, having appeared twice on BBC’s The Apprentice You’re Fired, BBC News, ITV News, CNN, The Financial Times, Bloomberg, USA Today, Business Week, The Wall Street Journal, Newsweek and Fortune magazines, amongst others. Alongside speaking engagements, Allyson advises companies and their leaders on how to be more effective in a global arena, having advised over 200 businesses in 26 countries including Aegis, BAE Systems, Burberry, Cadbury, Coach, HSBC, Lufthansa, NBC Universal, SAB Miller and Shell. Allyson is also a best-selling author, writing the first business manual exclusively about the US business culture, Working with Americans (Prentice Hall). Allyson is also engaged for her award-winning corporate education experience by both Fortune 500 companies and the world’s leading business schools including Oxford University, London Business School, HEC Paris and Duke Corporate Education amongst others.
Originally from Los Angeles, Allyson has been London-based since 1988 and is the creator of Evening of Fascinating Women, a high-profile networking event for women leaders. “On behalf of CIMA [Chartered Institute of Management Accountants], I wish to express my thanks to you for agreeing to join us and address the audience. Your speech was excellent. Very relevant to CIMA – not may speakers have worked so hard to relate their speciality to the organisation, and it was very entertaining – particularly the boating analogy!”